Donut Media
It's okay to like cars.
Services
Branding & Identity
Art Direction
Print
Merchandise
Type Design
Illustration
Team
Brad VandenBerg
Berg Design Team
Partners
James Pumphrey
Jesse Wood
Explore
Donut Media's creative team needed shirt graphics and branding for their 9+ million automotive enthusiast subscribers, including designs that captured their signature inside jokes and humor.
We created stylized illustrations of the Donut brand and custom shirt graphics featuring insider references that resonate with their passionate fanbase.
The project expanded to include a new logo for Donut Underground.
We ensured the members-only program designs matched Donut's irreverent take on car culture while appealing to their massive YouTube following.
